Our Story

Our story is one of love, dedication, and feline inspiration. It all began with a cat mom who couldn't resist the charm of her two beloved fur babies. Fueled by her passion for feline companionship, she made a life-changing decision to leave her corporate job behind and pursue her dreams.

With her heart set on creating something extraordinary for the feline community, she embarked on a journey to redefine pet fashion, where every design is infused with the same love and care she showers on her own cats.

NAMO'S MISSION

We are on a mission to revolutionize the way we pamper our feline friends. With our tagline “First Cats First,” we prioritize our whiskered companions in every design. It’s high time cats got the attention they deserve!

SUSTAINABILITY

Sustainability is at the heart of our brand. Say goodbye to fast fashion and hello to enduring, multi-functional products. Less waste, more love for our planet!

Our first sustainable product, Classic Waterproof Collar, features a removable strap and personalised letter charms, allowing effortless charm and colour switching. With 5 colour options at the moment, you can mix and match to create up to 25 unique colour combinations for your fur babies.

We are also planning to expand into other products that are compatible with our Personalised Letter Charms, enhancing utility and reducing waste. Stay tuned for our future new arrivals!

NAMO GIVES BACK

At the heart of our mission lies a deep commitment to helping animals in need, especially within the cat community. We believe that every cat deserves a loving home and a chance at a better life. That's why a portion of our proceeds goes towards supporting animal foundations dedicated to rescuing and caring for needy cats.
To learn more about our donations to animal foundations, please visit our Namo Gives Back page.

By choosing our products, you're not just dressing your cat in style, you're also making a difference in the lives of countless furry friends. Together, let's celebrate the bond we share with our cats and spread compassion to every corner of the feline world.


Co-founders
Danielle and Jonathan